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Bitcoin in 2025: A Year That Could Redefine Crypto's Role

Published January 31, 2025

Christopher Gannatti, CFA
Christopher Gannatti, CFA

Global Head of Research

Key Takeaways

  • Bitcoin’s fixed supply and decentralized nature position it as an inflation hedge and alternative asset amid ongoing economic uncertainty, geopolitical tensions and inflationary pressures.
  • The launch of Bitcoin ETFs and growing institutional adoption by pension funds and corporations signal a shift toward mainstream acceptance, driving increased capital inflows and investment opportunities.
  • Technological advancements like the Lightning Network, expanding use cases as a payment method and potential regulatory clarity under a crypto-friendly U.S. administration could define 2025 as a transformative year for Bitcoin’s global adoption.

Bitcoin, the world’s first and largest cryptocurrency, has evolved dramatically since its inception in 2008–09. Created by the pseudonymous Satoshi Nakamoto, Bitcoin was initially a niche experiment—10,000 bitcoins were famously used in 2010 to purchase two pizzas.1 This early anecdote now stands as a stark reminder of Bitcoin’s extraordinary growth, which has made it a global financial phenomenon. Over the past 15 years, Bitcoin has demonstrated one of the most impressive growth trajectories in financial history despite ongoing volatility and adoption challenges.

Global Economic Uncertainty

Geopolitical tensions, inflationary pressures and potential recessions could drive investors toward alternative assets. Historically, extensive government spending has undermined fiat currencies, as highlighted in Ray Dalio’s research on financial systems over 500 years.2 Bitcoin’s decentralized nature and limited supply position it as a compelling alternative in this context.

Potential Inflation Hedge

Bitcoin’s fixed supply of 21 million coins makes it a potential inflation hedge. While gold has served this role for centuries due to its scarcity and historical acceptance, Bitcoin offers distinct advantages: digital divisibility, portability and resistance to physical theft. Its adoption by tech-savvy investors underscores its growing role in modern financial systems and potential portfolio diversification. However, since Bitcoin’s price has experienced significant fluctuations, it may be a risky asset to rely on if seeking a more stable inflation hedge.

Performance against the U.S. Dollar

Despite the dollar’s recent strength, Bitcoin’s market growth and increasing adoption make it an asset that cannot be ignored. As a relatively uncorrelated asset, Bitcoin appeals to investors seeking diversification and resilience against systemic risks.

Bitcoin-Specific Developments

Increased Institutional Adoption

Institutional interest in Bitcoin continues to expand, including among pension funds:

  • State of Wisconsin Investment Board (SWIB): Disclosed $164 million in Bitcoin exposure in early 2024.3
  • State of Michigan Retirement System: Reported significant Bitcoin investments as of mid-2024.4

These examples highlight Bitcoin’s integration into diversified, long-term investment strategies.

The Launch of Bitcoin Exchange-Traded Funds (ETFs)

The January 2024 launch of Bitcoin ETFs was a milestone for the financial markets, drawing widespread attention. ETFs provide a regulated, accessible mechanism for investors to gain Bitcoin exposure without direct ownership, legitimizing the asset and driving capital inflows. As of this writing, there were more than $100 billion in assets in these ETFs.5

Wider Adoption as a Payment Method

Bitcoin’s utility as a payment method continues to grow:

  • PayPal and Venmo Integration:6Enabled millions of users to buy, sell and spend Bitcoin seamlessly.
  • Retail Adoption:7Companies like Overstock and Shopify now accept Bitcoin.
  • Cross-Border Transactions:8 The Bitcoin remittance market is also gaining traction, with transactions reaching $3.5 billion in 2022, up 50% from the previous year. This growth is driven by the increasing demand for cross-border payments, with Bitcoin offering a cheaper and faster alternative to traditional methods, saving users up to 90% in transaction fees.

Technological Advancements

The Lightning Network, a layer-2 solution for Bitcoin, addresses scalability and transaction speed issues. Recent upgrades have enhanced reliability, platform integration and liquidity management, significantly increasing the network’s capacity and usability.

Regulatory Clarity

The current Trump administration has pledged strong support for the cryptocurrency sector. Proposed initiatives include:

  • Creating a National Bitcoin Reserve: Trump’s administration has referenced that it aims to establish a strategic stockpile of Bitcoin to solidify U.S. dominance in the digital economy.
  • Appointing a Crypto Czar: David Sacks, tasked with overseeing cryptocurrency regulation, is expected to implement crypto-friendly policies to encourage innovation.
  • Ending Regulatory Crackdowns: The administration plans to ease enforcement actions by agencies like the SEC, fostering a more supportive environment for crypto businesses.

These actions signal a favorable environment for Bitcoin innovation and adoption.

Steps toward Establishing a National Bitcoin Reserve

Establishing a National Bitcoin Reserve would require coordinated efforts and strategic planning. Below are the key steps that would likely be involved:

  1. Legislative Framework:
  • Enactment of laws to authorize and fund the establishment of a national Bitcoin reserve.
  • Defining the reserve’s purpose, such as stabilizing the national economy or bolstering strategic digital asset dominance.
  1. Acquisition Strategies:
  • Direct purchases of Bitcoin from exchanges or over-the-counter (OTC) markets to avoid significant price fluctuations.
  • Collaborating with “crypto whales” or large holders to facilitate transactions without disrupting market liquidity.
  • Incentivizing domestic Bitcoin miners to sell directly to the government.
  1. Infrastructure Development:
  • Establishing secure, government-managed cold storage facilities for safeguarding private keys and digital wallets.
  • Investing in cybersecurity measures to protect the reserve from potential breaches or theft.
  1. International Coordination:
  • Engaging with global allies to share insights and best practices for national Bitcoin reserves.
  • Ensuring compliance with international financial regulations to maintain global trust and transparency.
  1. Market Impact Mitigation:
  • Implementing strategies to minimize the reserve’s impact on Bitcoin’s market volatility, such as dollar-cost averaging over time.
  • Transparent communication with the public to prevent speculative bubbles or panic.
  1. Public and Stakeholder Engagement:
  • Educating the public on the benefits and risks of holding Bitcoin in a national reserve.
  • Working with financial institutions, miners and exchanges to align national interests with private-sector innovation.
  • Enactment of laws to authorize and fund the establishment of a national Bitcoin reserve.
  • Defining the reserve’s purpose, such as stabilizing the national economy or bolstering strategic digital asset dominance.
  • Direct purchases of Bitcoin from exchanges or over-the-counter (OTC) markets to avoid significant price fluctuations.
  • Collaborating with “crypto whales” or large holders to facilitate transactions without disrupting market liquidity.
  • Incentivizing domestic Bitcoin miners to sell directly to the government.
  • Establishing secure, government-managed cold storage facilities for safeguarding private keys and digital wallets.
  • Investing in cybersecurity measures to protect the reserve from potential breaches or theft.
  • Engaging with global allies to share insights and best practices for national Bitcoin reserves.
  • Ensuring compliance with international financial regulations to maintain global trust and transparency.
  • Implementing strategies to minimize the reserve’s impact on Bitcoin’s market volatility, such as dollar-cost averaging over time.
  • Transparent communication with the public to prevent speculative bubbles or panic.
  • Educating the public on the benefits and risks of holding Bitcoin in a national reserve.
  • Working with financial institutions, miners and exchanges to align national interests with private-sector innovation.

The establishment of a National Bitcoin Reserve would not only enhance the U.S.’s position in the digital economy but also set a precedent for how nations can integrate decentralized assets into their fiscal strategies. Notably, countries such as El Salvador have already made strides in this area. El Salvador, for instance, declared Bitcoin legal tender in 2021 and has since accumulated Bitcoin in its national reserve, using it to promote financial inclusion and attract foreign investment. While El Salvador’s approach is unique, it demonstrates the feasibility of incorporating Bitcoin into national economic strategies.

Conclusion

Bitcoin’s growth in 2025 may be driven by macroeconomic factors and key developments within its ecosystem. For stakeholders, monitoring the following will be crucial:

  • Institutional Adoption: Announcements from major funds and corporations.
  • Technological Progress: Innovations in scalability and usability, particularly with the Lightning Network.
  • Regulatory Environment: Policy shifts in major economies.
  • Market Trends: Bitcoin’s response to economic and geopolitical events.
  • Payment Adoption: Growth in retail and cross-border use cases.
  • Competitive Landscape: Challenges from emerging digital assets.

Despite risks such as volatility, regulatory uncertainty and competition, Bitcoin’s adaptability and resilience position it as a transformative force in global finance. President Trump’s proactive stance on crypto-friendly policies and the establishment of a Bitcoin reserve may further catalyze its prominence, making 2025 a potentially pivotal year for Bitcoin and the broader crypto ecosystem.

1Source: https://www.coindesk.com/opinion/2024/05/22/happy-bitcoin-pizza-day

2Source: Ray Dalio, Principles for Dealing with the Changing World Order: Why Nations Succeed and Fail, 2021, Avid Reader Press/Simon & Schuster.

3Source: Turner Wright, “State of Wisconsin reports $164M investments in spot Bitcoin ETFs,” Cointelegraph, 5/14/24.

4Source: Suzanne McGee, “Michigan state pension fund makes $6.6 million bitcoin ETF investment,” Reuters, 7/26/24.

5Source: Assorted fund sponsor websites, as of 1/10/25.

6Source: https://www.paypal.com/us/cshelp/article/venmo-frequently-asked-questions-on-cryptocurrency-help674

7Source: https://swissmoney.com/who-accepts-bitcoin-as-payment

8Source: https://www.analyticsinsight.net/bitcoin/bitcoin-market-cap-set-to-skyrocket-will-it-double-by-2026

Important Risks Related to this Article

Crypto assets, such as bitcoin and ether, are complex, generally exhibit extreme price volatility and unpredictability, and should be viewed as highly speculative assets. Crypto assets are frequently referred to as crypto “currencies,” but they typically operate without central authority or banks, are not backed by any government or issuing entity (i.e., no right of recourse), have no government or insurance protections, are not legal tender and have limited or no usability as compared to fiat currencies. Federal, state or foreign governments may restrict the use, transfer, exchange and value of crypto assets, and regulation in the U.S. and worldwide is still developing.

Crypto asset exchanges and/or settlement facilities may stop operating, permanently shut down or experience issues due to security breaches, fraud, insolvency, market manipulation, market surveillance, KYC/AML (know your customer/anti-money laundering) procedures, noncompliance with applicable rules and regulations, technical glitches, hackers, malware or other reasons, which could negatively impact the price of any cryptocurrency traded on such exchanges or reliant on a settlement facility or otherwise may prevent access or use of the crypto asset. Crypto assets can experience unique events, such as forks or airdrops, which can impact the value and functionality of the crypto asset. Crypto asset transactions are generally irreversible, which means that a crypto asset may be unrecoverable in instances where: (i) it is sent to an incorrect address, (ii) the incorrect amount is sent or (iii) transactions are made fraudulently from an account. A crypto asset may decline in popularity, acceptance or use, thereby impairing its price, and the price of a crypto asset may also be impacted by the transactions of a small number of holders of such crypto asset. Crypto assets may be difficult to value, and valuations, even for the same crypto asset, may differ significantly by pricing source or otherwise be suspect due to market fragmentation, illiquidity, volatility and the potential for manipulation. Crypto assets generally rely on blockchain technology, and blockchain technology is a relatively new and untested technology that operates as a distributed ledger. Blockchain systems could be subject to internet connectivity disruptions, consensus failures or cybersecurity attacks, and the date or time that you initiate a transaction may be different than when it is recorded on the blockchain. Access to a given blockchain requires an individualized key, which, if compromised, could result in loss due to theft, destruction or inaccessibility. In addition, different crypto assets exhibit different characteristics, use cases and risk profiles. Information provided by WisdomTree regarding digital assets, crypto assets or blockchain networks should not be considered or relied upon as investment or other advice or as a recommendation from WisdomTree, including regarding the use or suitability of any particular digital asset, crypto asset, blockchain network or any particular strategy.

About the contributor

Christopher Gannatti, CFA
Christopher Gannatti, CFA

Global Head of Research

Christopher Gannatti began at WisdomTree as a Research Analyst in December 2010, working directly with Jeremy Schwartz, CFA®, Director of Research. In January of 2014, he was promoted to Associate Director of Research where he was responsible to lead different groups of analysts and strategists within the broader Research team at WisdomTree. In February of 2018, Christopher was promoted to Head of Research, Europe, where he was based out of WisdomTree’s London office and was responsible for the full WisdomTree research effort within the European market, as well as supporting the UCITs platform globally. In November 2021, Christopher was promoted to Global Head of Research, now responsible for numerous communications on investment strategy globally, particularly in the thematic equity space. Christopher came to WisdomTree from Lord Abbett, where he worked for four and a half years as a Regional Consultant. He received his MBA in Quantitative Finance, Accounting, and Economics from NYU’s Stern School of Business in 2010, and he received his bachelor’s degree from Colgate University in Economics in 2006. Christopher is a holder of the Chartered Financial Analyst Designation.

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